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Tuesday, 12 November 2013

Make Money Blogging

Do you want to make money blogging? If you do – you’re not alone. More and more bloggers are finding that blogging is a profitable medium. Whether it be to earn a few extra dollars a week to feed their coffee habit, or making enough money to stop them having to get a part time job to get through college, or whether they’ve got it to a point where they are able to make a full time living from their blogging – there are tens of thousands of bloggers who make money blogging.

How to Make Money Blogging

In this page I want to share some information for beginners on how to make money blogging. For a very quick and broad visual intro – check out this Make Money Blogging MindMap which visualizes just SOME of the ways bloggers make money blogging.
Firstly – lets get our expectations right. Not everyone who tries to make money blogging becomes rich. In fact those who do well from blogging are in the minority. I’m sorry if this disappoints you – but I’m not here to hype this up or make any promises. It is possible to make money blogging – but it takes time and a lot of hard work – and it doesn’t happen for everyone!
For a picture of how realistic it is check out my post – Can You Really Make Money Blogging: 7 Things I know about Making Money from Blogging.
Secondly – let me start by sharing my own top Money Making Methods but below that point you to some great resources and teaching on how to increase your income from blogging.
How I Make Money BloggingWhat follows is a quick summary of my main income streams from blogging. Before you read it though – keep in mind that every blog is unique in how it can make money. Some of the following income streams will work on some blogs a lot better than others – the key is to experiment with as many as possible and see what works best for you.
The following income streams (from a number of blogs) have helped me to earn a six figure income each year for the last 5 years from blogging. I’ve ranked them from highest to lowest.
I hope you find it useful to see the mix and variety of ways that I earn a living from blogging.

1. AdSense

AdsenseDespite not using it here at ProBlogger any more (here’s why) I continue to use AdSense with amazing effect on my other blogs. I have them all set to show image and text based ads and find that 250×300 pixel ads work best (usually with a blended design). I don’t have much luck with their ‘referrals’ program but their normal ads work a treat and continue to be the biggest earner for me.

2. Affiliate Programs

miscellaneous affiliate programsI run a variety of affiliate programs on my blogs – most of which bring in smaller amounts of money that don’t really justify a category of their own (but which certainly add up).
These include recommending quality products like these here on ProBlogger: Thesis WordPress themeYaro’s Blog Mastermind Coaching Program and How to Launch the F*** out of your E-Book (and others) as well as some great products on my photography blog including 123 of Digital ImagingDavid DuChemin’s amazing Photography E-Books and Mitchell Kanashkevich’s great ebooks.
The great thing about many of these programs is that they are of such high quality that they sell themselves and I am being emailed from readers who sign up to them thanking me for the recommendation!

3. E-Book Sales

make-money-blogging-ebooks.jpgLast time I did a wrap up of how I make money blogging this category did not exist for me – I didn’t really have any of my own products to sell at all. However in the last year or so I’ve released 3 E-books – 31 Days to Build a Better Blog,The Essential Guide to Portrait Photography and Photo Nuts and Bolts: Know Your Camera and Take Better Photos. While these products all only sell for under $20 they certainly add up and some months this has been my biggest category of income. The reason they were only ranking at #3 in the last month was that I didn’t do a product launch (I wrote about one launch which brought in $72,000 in a week here). This is an income stream I see growing as I add more E-books to my range (expect 3 in the coming few months).

4. Continuity Programs

make-money-blogging-continuity.jpgThis is another newer category for me but one that continues to grow.
A continuity program is a site where you earn a recurring income from people who subscribe to a service you offer.
For me this includes two sites – ProBlogger.com and Third Tribe Marketing. Both programs are membership sites and generate monthly income from the thousands of members that they have as a part of them.

5. Private Ad Sales/Sponsorships

private-ad-salesPrivate ad sales directly to advertisers have fallen for me in the last year (they previously ranked #3 on this list). This is partly due to a change in my own focus but also partly due to the economy as it is. I should note that this area does vary a little from month to month depending upon the campaigns we’re asked to run – we’ve had a couple of months where it actually ranked #2 in the last year.
This includes ad sales of the 125 x 125 ads here at ProBlogger as well as a campaign or two atDigital Photography School.

6. Chitika

ChitikaChitka continues to be a great performer for me on my blogs. They traditionally have worked best on product related blogs although theirPremium ad units now convert well on a larger range of blogs.
While I’ve focused a little less on Chitika in the last 6 months (mainly as I’ve released my own products and moved a little away from advertising) they do continue to perform well where I use them and over the time I’ve been using Chitika they’ve now earned me over a quarter of a million dollars – as a result I can’t recommend them enough!

7. Amazon Associates

Amazon-Logo-1
Amazon’s affiliate program has been one of my big movers in the last 12 months. I used to make a few odd dollars from it – however in recent times it has become a significant earner for me (in fact it’s now earned me over $100,000 since I started using it). Christmas time (and the lead up to it) is a particularly good time for Amazon – last December it would have ranked #2 on this list.

8. ProBlogger Job Boards

make-money-blogging-job-boardThe job boards here at ProBlogger continue to grow each month in the number of advertisements that are being bought. This enabled me to invest most of the money that they’d earned a while back into getting a new back end for the boards and to redesign them. These job boards now bring in over $1000 a month in revenue which is pretty nice considering that they are so low maintenance to run. They also offer a service to readers and add value to the overall blog.
The only problem that I face with the job boards is that there are so many bloggers looking for work that the demand for jobs far exceeds the supply. On the good side of things is that advertisers are reporting getting amazing quality of applications.

9. Speaking Fees

I get asked to do a lot of speaking and increasingly they are paid opportunities. I’m not able to do as many as I would like (mainly because I live in Australia and most of what I’m asked to do is overseas and I only travel 2-3 times a year) – however in April I did a couple of events and the income was enough to include in this list.

Other Income

In addition to all of the above there are many smaller incomes. Many of these are from smaller advertising programs that I test but none are big enough to really rate a mention here.
The other income stream that there was no actual money from in April was book royalties from theProBlogger Book. These are only paid every 6 or so months (not in April). It’s probably also worth mentioning that authors don’t tend to make a whole lot of money on book royalties – you don’t write books to get rich (unless you sell a lot of them).

Useful Resources for Bloggers Wanting to Make Money Blogging

A lot has been written on the topic of making money online from blogs. There is a lot of wonderful information out there – but also a lot of hype and sometimes dangerous information.
Below are a number of articles that I’ve written exploring some of the different ways that bloggers make money.

social marketing: EARN MONEY USING YOUR BLOGI HAVE SOME USEFUL TIPS...

social marketing:
EARN MONEY USING YOUR BLOGI HAVE SOME USEFUL TIPS...
: EARN MONEY USING YOUR BLOG I HAVE SOME USEFUL TIPS FOR YOU IF YOU FOLLOW THEM YOU WILL GET SUCCESSS.... Create a blog and stick with...

EARN MONEY USING YOUR BLOG

I HAVE SOME USEFUL TIPS FOR YOU IF YOU FOLLOW THEM YOU WILL GET SUCCESSS....


Create a blog and stick with it

make money off blog
Most people don’t stick with blogging long enough to make any money from it. Don’t expect results overnight. Blogging takes work, hours upon hours of work, before you’ll ever see a dime. The more work you put in, the more money you can eventually expect to make.
To help you stick with it, blog about things you’re passionate about. If you blog about food but don’t really enjoy cooking, chances are the blog will be forgotten about long before it even has a shot at making money.


Gain followers

Once you start your blog and know the direction you want it to go, it’s time to startgaining readers (or in blog terms, followers). To do this, you must get involved with the blogging community. Find blogs that are similar to your own – as far as their topic, age, and audience – and read what they’re writing about. Leave comments on other blogs, send emails, respond to emails, post your blogs on Facebook and Twitter, and network. The more people that see your blog, the better you’ll be at gaining readers.


Be yourself

Always, always, always be true to yourself. People will continue visiting your blog if they like who you are, so don’t try to be someone you’re not. Eventually, either your true colors will show or you’ll no longer enjoy blogging due to not being true to yourself, and you’ll lose readers.


Advertise


Instead of billboards, people will use your blog to advertise
Start advertising once you’ve generated a decent amount of traffic to your blog. Google Adsense is a great program to start out with, and it’s free! Youplace Google ads on your blog(you can determine the types of ads you want to display and where they are placed) and get paid when people click those ads.
Say you have a 1% click rate, 1000 page views per day, and you get paid 25 cents per click. That means you’ll make $2.50 per day off of ads. Though it doesn’t seem like much, it does add up, and it doesn’t cost you a thing.


Affiliate advertising

Sign up as an affiliate of a company, such as Amazon, to earn money off your blog. You earn per click (like regular advertising), per sale, or per lead. The huge benefit of this is once you place the ad on your blog, you’re essentially done. As long as your blog’s generating traffic (remember, the more the better), the money will come in.


Sponsors

This is where a company pays you a flat rate to put their ad on your blog. Sometimes, companies will contact you directly for this. Make sure people and businesses know you’re accepting sponsors by putting that information directly on your blog. Advertise the number of followers you have, how many monthly page views your blog gets, and how much you want to charge per ad.


Sell something

If you’re crafty, use your blog to market yourself or business to sell your product. If you have a business on the side, such as selling candles or makeup, put it on your blog. Allowing customers to buy your product directly from your blog will grow your sales, business, and income.


Write reviews

Use your blog to write a review on a product, service, or website and get paid. The company pays you to write a review in hopes of selling their product to your readers. Typically, each review needs to be about 200 words long. If you’re reviewing a product, you will receive the product for free in addition to monetary compensation. ReviewMe.com is a great place to start.
Once your blog is large and has a steady following, the opportunities to make money are endless. You can write an eBook, a regular print book, sell your guest posts, become a professional blogger, and more. The key is being passionate about your blog, consistently posting, and making your mark in the blogging world. It’s not easy, but if you enjoy it, then it’s not really work!