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Saturday, 30 November 2013
Thursday, 28 November 2013
by zeeshan khan 187 COMMENTS
8 Incredibly Simple Ways to Get More People to Read Your Content
- inShare750
Your precious words. You know they’ve got to be right to attract the audience you want.
You’ve slaved over them, carefully crafting each phrase. You finally hit “publish,” and what happens?
Nobody reads them.
No comments, no tweets, no sharing on Facebook.
It’s enough to send a writer into deep depression, and wipe out motivation to keep producing great content.
Think you need to spend another 10,000 hours perfecting your writing skills? Probably not.
Actually, the solution may be a lot easier than you expect. Writing less and styling your text so it’s easy to read could be all you need to do to attract and hold attention.
Impatient searchers
Jakob Nielson’s seminal web usability study from 1997 showed that 79% of web users scan rather than read.
Think about how you use the web. You’re in search of information. And if you don’t find it on the page you’re visiting, you click away and look elsewhere.
The web is a “lean forward and participate” medium. Television, by contrast, is a “lean back and let it wash over me” medium.
What can you do to engage your readers so they lean into your content, stay on your pages and interact with your information?
Make it snappy
To write successfully for the web, you need to forget some of what you learned in English composition class.
Accept that people scan web pages rather than reading them in detail, and work with this reality rather than fighting it.
If you want to cover a complex topic, consider breaking it into a series of posts. It’s a great way to keep people coming back for more, and your reader will find it easier to digest your content if they get it in portion-controlled sizes.
Structure your paragraphs in the inverted pyramid style. This means stating your conclusion first, then supporting it with the sentences that follow. This helps scanners to move from point to point, and decide where they’d like to dive in deeper.
Once you’ve done that, use the following easy design techniques to make your content much more reader-friendly. It takes just a few minutes to turn a post from an overwhelming mass of gray text to something that engages the reader and pulls her in.
1. Embrace the line break
There are few easier ways to make your content more readable. Even complex content can be made much more reader-friendly with the simple introduction of lots of white space. Feature one idea per paragraph, and keep them short — three or four sentences at most.
And try writing some paragraphs with one sentence only.
2. Break up your content with compelling subheads
One technique taught here at Copyblogger is to write your headline and subheads first.
A strong headline (and therefore a strong premise) is vital to getting readers to come check you out in the first place. And solid subheads keep the reader engaged, acting as “mini headlines” to keep them moving through the rest of your content.
Make your subheads intriguing, but informative, too. Web readers have well-honed BS meters, so don’t exaggerate or you’ll lose credibility. “Compelling” is not the same as “hypey.”
Once you’ve written your subheads, review them to see what your reader/scanner will understand if he or she reads only that part of your article. Is there a compelling story? Will they get the gist of your information?
3. Use bulleted lists
- They create fascinations your readers can’t resist
- They’re an easily-scannable way to present multiple points
- They look different from the rest of your text, so they provide a visual break for your reader
4. Use deep captions.
Studies have shown that image captions are consistently some of the most-read copy on a page. Try pairing a strong image with a “deep caption.”
Deep captions are two to three sentences long. That’s long enough to intrigue your reader to dig in to your whole article.
5. Add highly relevant links
Internal links back to your own cornerstone content will keep people on your site and reading your best material.
External links demonstrate that you’ve researched the topic and want to highlight other experts.
Good content uses both to expand your reader’s understanding and add value.
Another advantage of internal links is they make it less frustrating when some dirtbag scrapes your content (cuts and pastes it to their own site without attribution).
6. Use strategic formatting
Add emphasis to your web copy by bolding important concepts. You reader will be able to scan through and pick out the most important information at a glance.
Don’t highlight everything (which would have the same effect as highlighting nothing). Instead, emphasize the key points so the scanner can quickly pick them out.
7. Harness the power of numbers
Think those numbered list posts are tired? Think again. Numbers are an incredibly effective way to both capture attention and to keep the reader oriented.
If you don’t believe me, take a quick look at the “Popular Articles” on the right hand of this site. You’ll get a mini-tutorial in some of the ways you can use numbers (and other techniques) to make a post more inviting.
You can often make a post more compelling just by numbering your main points. Give it a try.
8. Check your dual readership path
Once you’ve used subheads, numbers, bulleted lists and other formatting to highlight the key elements of your post, read through it again — looking only at the text you’ve called special attention to.
Does the reader get the gist? Have you pulled out the most interesting and relevant words, the words that will pull your scanner in and turn her into a reader?
How about you? What are your favorite techniques for getting readers to lean in to your web content? Let’s talk about it in the comments.
Wednesday, 27 November 2013
Other Advertising Networks Besides Google AdSense
When bloggers think of online advertising, the words Google AdSense immediately pops to mind. Google had done an amazing job capturing the internet advertising market with the AdSense product. However, Google is not the only game in town. As a webmaster, it is your duty to seek out other ways to monetize your site. As we all know, putting all your eggs in one basket isn’t the smartest thing to do. Yet I have come across countless blogs with no other means of monetization other than AdSense. Even my own blog was running just Google until a few days ago.
I was discussing this problem with Bradford Liedel of ModemHelp.net and he came up with an interesting idea – why not make a list of all the online advertising opportunities that are available for blog and site owners? This list will be part of a new webmaster resource site that will feature discussions and ratings on the listed advertising companies. The site will be launching soon. In the mean time, I have decided to give you a preview of the master list. The list is pretty big at 130 companies. I wonder how many will still be around in a year or two?
*Disclosure notice – Many of the advertising vendors listed offers affiliate programs, where the affiliate will get a cut of the income earned by the site referred. I have decided NOT to place any affiliates links on this list. Why? Because I am just too lazy to sign up for the affiliate programs. I’ll probably be kicking myself later for not doing this.
Primarily CPM Based Ad Networks
- 121Media
- 24/7 RealMedia
- Accelerator-Media
- Ad Solutions Network
- Ad World Network
- AdAgency1
- AdBonus
- AdDynamix / Pennyweb Networks
- AdOrigin
- AdPepper
- AdSmart
- Adtegrity
- AdZuba
- Ampira Media
- Bannerconnect
- BannerSpace
- BlueLithium
- BURST! Media
- Casale Media
- Claxon Media
- Click Agents
- CPX Interactive (Formerly Buds Media)
- EuroClick
- Experclick
- FastClick/ValueClick
- Federated Media
- Gold Group
- Gorilla Nation Media
- Hurricane Digital Media
- Impression|Up
- InterClick
- Interevco (Interactive Revenue Company Ltd.)
- Joetec
- Mamma Media / FocusIn
- MaxOnline
- Oridian
- Premium Network
- Quake Marketing
- Quin Street
- RealCastMedia
- RealTechNetwork
- Revenue.net
- Right Media
- Rydium
- The Robert Sherman Company
- TMP
- Tribal Fusion
- Valuead.com
- Yes Advertising
- HyperBidder
Primarily CPA/CPL Ad Networks
- Advertising.com
- Amazon.com
- Axill
- Azoogle Ads
- ClickBank
- ClickBooth
- ClickXChange
- Commission Junction / BeFree
- CoverClicks
- DarkBlue
- DrivePM
- emarketmakers
- Linkshare
- Maxbounty
- Meta Reward
- ProfitCenter
- Revenue.Net
- ShareASale
- Strategic Affiliates
- WebSponsors
Primarily CPC AND/OR Text Based/Contextual Ad Networks
- Google AdSense
- Yahoo! Publisher Network
- AdForce
- AdHearUs
- AdKnowledge
- AdSonar
- Affiliate Sensor
- All Clicks
- AllFeeds
- BannerBoxes
- BClick
- BidClix
- Bidvertiser
- CBprosense
- Clicksor
- ExpoActive
- IndustryBrains
- Mirago
- Miva
- Nixxie
- One Monkey
- Oxado
- TargetPoint
- Textads Dot Biz
- TextWise
- Text Link Ads
- Vibrant Media
- WebAdvertising.ca
- AdBright
Shopping/Comparison Networks
“Non-Standard” Ad Networks (PopUps, Expandables, Pay Per Post, etc.)
- 7AdPower
- Opt-Media
- PayPopUp
- PointRoll
- PopUpTraffic
- Tremor Network
- WhenU
- PayPerPost
- ReviewMe
- CreamAid
Specific Demographic Ad Networks
- Absolute Agency
- AVN Ads (*****WARNING: ADULT NETWORK*****)
- BlogAds
- CrispAds Blog Advertising Network
- HerAgency
- HispanoClick
- Pheedo RSS & Weblog Marketing Solutions
- Qumana Adgenta Blog Ads
- WayPointCash (*****WARNING: ADULT NETWORK*****)
NON-US Primarily CPM Based Ad Networks
NON-US Primarily CPC AND/OR Text Based/Contextual Ad Networks
NON-US Primarily CPA/CPL Ad Networks
If you run an ad-network and we somehow missed you, then feel free to add your company in the comments. When Bradford launches the new site – which you will hear about here – he’ll be sure to include you on the final list. Please only do this if you are an ad-network. I will deleted all comments with affiliate links in them.
20+ Websites anyone can make money with
1. Bitwine.com | Ether.com – sell your knowledge by offering consultancy services
2. About.com – become a guide (publisher) on about.com, and get paid for writing content. Based on your performance, your salary can be anywhere between $500-$8500/month. Check out the list of available
topics here
topics here
3. Chacha.com – chacha is a human powered search engine that’s maintained by search guides. It has more than 10.000 guides already and pays them between $5-$20/hour depending on performance.
4. Cafepress.com | Zazzle.com – these websites lets you put custom graphics or photos on popular, easy-to-ship, high-selling products i.e. t-shirts, mugs, hats, bags….etc. If something is sold you receive a commission. Since both of these websites receive lots of traffic, it seems quite promising
5. Elance.com | Getafreelancer.com | Odesk.com | Guru.com – mainly for techies; SEO professionals, web designers, developers…etc
6. Associated Content – write a story, how-to articles, rant etc, and if they like it they’ll pay you somewhere between $3-$20 for it
7. Clicknwork.com – get paid $5-$150/hour for doing some freelance work on a per-assignment basis. You’ll have to pass a tough test before you can start with it
8. Squidoo – squidoo won’t pay you but lets you publish articles with promotional content (ex; amazon products). It has lots of traffic and if you figure out what’s popular there, it can be well worth your effort
10. H3 – Get paid to find the right candidate for particular jobs. Commissions range from $50-$5,000 depending on how desperate the hiring company is.
11. VIDEO: (post a video and share whatever revenue it generates from ads. To get an idea of how well paid this can be, check out metacafe’s top earners list)
Break.com | Metacafe.com | DareJunkies.com | Blip.tv | Revver.com | Flixya.com | Atomfilms.com+ Addictingclips.com | Shopwiki.com (create reviews and get paid 50$/review) | and some more
Break.com | Metacafe.com | DareJunkies.com | Blip.tv | Revver.com | Flixya.com | Atomfilms.com+ Addictingclips.com | Shopwiki.com (create reviews and get paid 50$/review) | and some more
12. Domain Parking: The idea behind domain parking is the following; 1)you simply register some domain, usually a misspelling of something popular (ex; yoitube.com instead of youtube.com or dominoespizza.com instead of dominospizza.com), 2)add relevant ads to them and 3)earn money as visitors click on them. It’s a gold mine once you get familiar with it, a friend of mine used to make around $2000/month from it. Read more on it here
13. Affiliate Programs: What you do here is promote someone’s product and earn money from each sale/referral you make. It’s much easier when you have own website but you still can do quite well even without one. It really works! I used to do it myself. I would find affiliate program on cj.com and afterwards advertise it either on Yahoo or Google. In the end, my costs were considerably lower then my commissions. It’s way harder than domain parking but also has higher potential. More on affiliate programs here.
14. Some Extra info for bloggers and website owners
Legitimate Work from Home Jobs: Make Money Opportunities - See more at: http://perfectbusinessguide.com/legitimate-work-from-home-jobs/#chitika_close_button
With the rising rate of unemployment and underemployment coupled with job insecurity, many people are beginning to look for legitimate work from home jobs to either earn extra income or make a full living from it. As the interest of people for this home based business opportunity is increasing, so as the demand for people who will work from home by companies is increasing every day. The reason for this is not far fetched this is simply due to the fact that these companies want to save money or they cannot justify the reason for employing a full time employee.
But the major challenge with this type of business is the ability to recognize the legitimate ones, as there are many offers out there who are either ready to scam people or collect their personal details. This is one of the reasons why I decided to write this article to open the eyes of people to the legitimate ones and give the information on how to play safe in this type of online business.
Without wasting your time, here are some of the legitimate work from jobs that can felt you extra income:
1. Online Writing/Proof reading Job: We are in the era of internet where almost every single individual depend on the internet for ideas and information. Most of the bloggers and web owners outsource their content due to a number of reasons, among which are tight schedule, lack of knowledge about the topic at hand and poor writing skills. However, some can write but they need the services of editors who will proof read and edit their write-up.
So, this is where you can come in provided you have good wring skills. You can start either by writing for sites which pay per article or for the sites which offer you money through some other means, but I will advise that you go for sites that pay per article, because you start getting money ones you start.
This online business is okay as you can make extra income or even make a living from it.
To find and start this legitimate work from home job visit:
2.Virtual Assistant: This is an independent entrepreneur who provides administrative services to a client while working outside the client’s office. This online business is suitable for people with good secretariat experience. One can own a virtual assistant business from home for a company or client which enables you to work with other clients. In other words, you can work for so many client based on your ability. The companies love employing a virtual assistance to save money.
To do this job, it is advisable to have a spare room in your house that will be used as office to keep away from unnecessary distraction while attending to customer.
To find and start this legitimate work from home job visit:
3.Web Design/Developer: If you have a good knowledge of web design or development, this may definitely be your own way to make money online. With the rising demand for the services of web designer and development by individuals and cooperate organization, you can make a full time living from this. There are so many ways you can get web design jobs online. All you need to do is to search for the job online. Some of the sites where you can get such a job are
4.Online Survey Taking: An online survey is a questionnaire from a company or an organization that can be filled online by the target audience. This is done so as to gather data for a particular purpose. There are so many online survey offers on the internet. So, if you have a good knowledge of the topic you can apply and if you qualify get the job done and you will be paid. It is worthy of note that not all online survey pay, although, they will surely have some means of rewarding those who participate in the survey. Therefore, when applying for online survey, read their terms and instruction very well, and ensure that you apply for the one that will reward you financially.
Warning: There are so many scams in this business opportunity, so you must be very careful when applying. If you apply for an online survey and you are ask to pay certain amount of money, flee from such as site as real market research company will never ask you to pay but instead you will be paid after the survey.
Note that you cannot make a lot of money from online survey, but you will certainly earn extra income to cater for some of your financial needs.
To find and start this legitimate work from home job visit:
5.Translator: Language we know is a barrier in many situations. To overcome this barrier the service of an interpreter is needed. If you are well versed in many languages, this is an opportunity for you to work from home as there are many offers on the internet for interpreters, especially if it is hard to get an interpreter for the language you understand. All you need to do is to do diligent search for such a job and apply. If your application is accepted you may be presented with document or audio to interpret. Ones the work is done and delivered and they are satisfied with it you will be paid. The amount of money that this company’s pay varies but the average is around $20 per hour.
To find and start this legitimate work from home job visit:
6.Teacher: You will agree with me that virtual teaching has come to stay due to the provision of high internet speed network nowadays. From primary school to tertiary school, there is vast opportunity for students to learn virtually. This has also given opportunity to anybody who is ready to teach or tutor virtually and get paid for the service.
When applying for any of this legitimate work from home job, you must be very careful as there are many scammers on the internet who are ready to waste your time and because you can work for them and refuse to pay.
If you know of any other home bases business idea that one can do kindly write it in the comment section below. If you also have any question. Feel free to ask in the comment section and I will be glad to answer.
If you find this article useful, help others by sharing it.
- See more at: http://perfectbusinessguide.com/legitimate-work-from-home-jobs/#chitika_close_button
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